Expedia® CruiseShipCenters® Announces Expansion Plans for Texas

Leading Travel Franchise Seeks to Add Up to Seven New Locations in
the Coming Years

DALLAS–(BUSINESS WIRE)–Announcing targeted expansion, Expedia®
unveiled a plan to bring additional
travel franchise locations to Texas. Joining five locations
already open or under development in the state, the leading travel
franchise brand plans to add up to seven locations over the next three
to five years.

Folded into an overall growth vision for the brand, the new Texas
locations are key to Expedia CruiseShipCenters’ goal to reach the 500
location milestone in North America over the next five years. Texas’s
expansion is building off of the success and efforts of local
franchisees like Heather Fahle and Patrick Walker in Frisco who
have seen tremendous success since opening last year. Specifically,
Expedia CruiseShipCenters is looking to target the greater Dallas area,
as well as Houston, Austin and San Antonio.

“Given the density of the market and the cruise industry’s increasing
focus on domestic cruise departure ports like Galveston, it makes sense
for us to target Texas as a growth region for new franchise locations,”
says Matthew Eichhorst, President of Expedia CruiseShipCenters. “Our
promise is to navigate spectacular vacation experiences for cruisers –
wherever they live – and we see enormous potential to reach those
customers by bringing our franchise model to Texas.”

According to Cruise Lines International Association (CLIA), an
organization that conducts continual analysis of the industry, over one
million cruisers came from Texas in 2016, accounting for 9.6 percent of
all American cruisers. As driving distance to port is a key decision
making factor for cruisers, Texas is a prime market for expansion given
its significant source of cruisers and close proximity to the cruise
port in Galveston.

Cruises are becoming increasingly popular because they offer comfort and
convenience while making it easy for people to visit several
destinations on a single trip. CLIA reports that the demand for cruising
has increased more than 60 percent in the last ten years. The
association also points out that the U.S. economic impact of the cruise
industry is larger than ever — at $42 billion annually. Cruise lines
have responded to that growth by commissioning the construction of more
than 97 new ships that are on pace to set sail between now and 2026.

With more than 235 retail locations already open or under development,
the Expedia CruiseShipCenters’ franchise network is rapidly expanding.
Fahle and Walker are key examples of the varied backgrounds the brand’s
franchisees come from. Prior to opening an Expedia CruiseShipCenters
location, Walker was in the Coast Guard for 27 years. With a passion for
travel and the sea, he sought out a business opportunity to help
community members go on their dream vacation. With Fahle being a
seasoned small business owner, she was looking for a new investment
opportunity to expand her portfolio. A natural fit, the duo partnered up
to bring Expedia CruiseShipCenters to the market.

“Being in the Coast Guard provided me with life changing travel
opportunities. Upon leaving the Coast Guard, I wanted a career that
would allow me to use knowledge from my experiences and give back to the
community,” said stated Walker. “After learning about Expedia
CruiseShipCenters we spent a few months gathering the facts and the rest
was history.”

With plans to open nearly 30 new locations during 2017, Expedia
CruiseShipCenters continues to provide business opportunities for driven
team leaders who want to build income, equity and a great lifestyle with
a retail business they are passionate about. To learn more, visit www.expediafranchise.com.

About Expedia CruiseShipCenters

Expedia CruiseShipCenters provides exceptional value and expert advice
for travelers booking cruises and vacations through its network of over
more than retail travel agency franchises. As part of the Expedia group
family of brands, the company’s 4,700 Vacation Consultants sell a wide
range of vacation products including cruises, flights, hotels, vacation
packages, tours, excursions and more. The company has been navigating
spectacular vacation experiences for customers across North America for
30 years. For more information on Expedia CruiseShipCenters, visit www.expediafranchise.com.

Expedia and CruiseShipCenters are trademarks or registered trademarks of
Expedia, Inc. or its affiliates in the U.S. and/or other countries.
Other logos or product and company names mentioned herein may be the
property of their respective owners. © 2017 Expedia, Inc. All rights
reserved. CST # 2029030-50 and CST # 20893-43


Fishman Public Relations
Toni Lewin, 847-945-1300