AccorHotels Selects IDeaS to Deliver Advanced Revenue Strategy for Its Worldwide Hotel Network

MINNEAPOLIS–(BUSINESS WIRE)–$acrfy #RevenueManagementAccorHotels
Group and IDeaS
Revenue Solutions
have announced a partnership that will enable the
AccorHotels Group’s properties to rely on IDeaS’ revenue optimization
expertise. IDeaS, the leading provider of automated revenue management
capabilities, is one of the most trusted hospitality technology solution
providers in the world, working with more than 9,000 properties.

With IDeaS, each AccorHotels property will be able to intelligently
price rooms through the use of advanced SAS® analytics and
the IDeaS suite of user-friendly, cloud-based technology.

By integrating thousands of hotel and external market data points into
its analytics engine, the IDeaS G3 Revenue Management System (RMS)
platform automatically evaluates demand fluctuations and competitive
changes to deploy optimal pricing and inventory control decisions. It
also offers comprehensive interactive dashboards and reporting tools to
help hotels achieve maximum profitability.

“Partnering with AccorHotels exemplifies IDeaS’ robust capabilities and
our ability to drive better revenue for budget hotels, luxury brands and
everything in between,” said Sanjay Nagalia, chief operating officer for
IDeaS. “We are excited to show AccorHotels the impact our automated
revenue management technology can have at each hotel and to the business
as a whole.”

AccorHotels’ 20 hotel brands will have the option to implement IDeaS’ advanced
revenue management solutions
, which include IDeaS G3
RMS
, IDeaS
Function Space Revenue Management
and other related solutions.

“IDeaS’ range of affordable solutions and capabilities for all our
hotels is what attracted us toward this partnership, and we are
confident the resulting implementations will help our investors enjoy
the highest possible returns on their investments,” said Fabrice Otano,
chief data officer for AccorHotels. “The SAS analytics behind IDeaS G3
RMS bring a superior dimension to the relationship, and we are eager to
see how their proven analytics can optimize pricing and bottom-line
revenue.”

About AccorHotels
The AccorHotels Group is a global leader
in travel and lifestyle and a pioneer in digital technology, offering
unique experiences in more than 4,100 hotels, resorts and residences,
and in more than 3,000 outstanding private residences worldwide. With
its dual expertise as an investor and operator, through its HotelInvest
and HotelServices divisions, AccorHotels operates in 95 countries. Its
portfolio includes internationally renowned luxury brands such as Raffles,
Sofitel
Legend
, SO
Sofitel,
Sofitel,
Fairmont,
onefinestay,
MGallery
by Sofitel
, Pullman
and Swissôtel,
the mid-range boutique hotel brands 25hours,
Novotel,
Mercure,
Mama
Shelter
and Adagio,
and very popular budget brands such as JO&JOE,
ibis,
ibis
Styles
or ibis
budget
, as well as the regional brands Grand
Mercure
, The
Sebel
and hotelF1.
AccorHotels provides innovative services to travelers, throughout their
entire journey, notably through the recent acquisition of John
Paul
, the leading concierge service worldwide.

Boasting an unrivalled range of brands and a rich history dating back
some five decades, AccorHotels has a global team of more than 240,000
committed women and men investing all their energy into making “Feel
Welcome” resonate as the finest hotel promise. Guests have access to one
of the world’s most attractive hotel loyalty programs – Le
Club AccorHotels
.

AccorHotels plays an active role in the local communities where it
operates and is actively involved in promoting sustainable development
and solidarity through PLANET 21, a comprehensive program bringing
together employees, clients and partners in order to ensure sustainable
growth.

Accor SA shares are listed on the Euronext Paris stock exchange (ISIN:
FR0000120404) and traded in the United States on the OTC market (Ticker:
ACRFY).

For further information or to make a reservation, please visit accorhotels.group
or accorhotels.com
or
join and follow us on
Twitter and Facebook.

About IDeaS
With more than 1 million rooms priced daily on
its advanced systems, IDeaS Revenue Solutions leads the industry with
the latest revenue management software solutions and advisory services.
Powered by SAS® and with nearly three decades of experience,
IDeaS proudly supports more than 9,000 clients in 106 countries and is
relentless about providing hoteliers with insightful ways to manage the
data behind hotel pricing.

IDeaS empowers clients to build and maintain revenue management cultures
– from single entities to world-renowned estates – by focusing on a
simple promise: Driving Better Revenue.

IDeaS has the knowledge, expertise and maturity to build upon proven
revenue management principles with next-generation analytics for more
user-friendly, insightful and profitable revenue opportunities – not
just for rooms, but across the entire hotel enterprise. For more
information, visit www.ideas.com.

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Contacts

Padilla for IDeaS
Tim Nelson, 612-455-1789
PR Representative
tim.nelson@padillaco.com