Mars Reel Enters Strategic Partnership with LeBron James and Maverick Carter’s Digital Media Company UNINTERRUPTED

Mars Reel Also Secures $2.7 million in Financing from Influential
Investors Across the Sports, Media, Entertainment, and Technology Sectors

LOS ANGELES–(BUSINESS WIRE)–Mars Reel, a leading provider of premium coverage of the most
exciting athletes and teams in high school basketball, has aligned with
digital media company UNINTERRUPTED to continue its growth and extend
its brand into broader development, distribution, and storytelling
opportunities. The rapidly growing company has also recently secured
$2.7 million in financing as part of an initial $4.7 million round of
funding from influential investors, including LeBron James, Maverick
Carter, hip-hop artist Nas, Translation founder and CEO Steve
Stoute, former global chief of AMC, Sundance and MGM Bruce Tuchman, and
Lead Investor Robert Hisaoka.

Mars Reel was founded by Brandon and Bradley Deyo in 2010 to
deliver sports programming that is created and crafted for young
millennials via the channels they love. Recognizing that young people
consume sports differently than adults, the content is delivered in
short highlights on social media platforms, including Instagram,
Facebook,
YouTube,
Twitter
and SnapChat.
With an initial focus on high school sports, Mars Reel is now a leading
provider of premium coverage of outstanding athletes in high school
basketball.

UNITERRUPTED was founded in 2015 by LeBron James and Maverick Carter as
an all-digital sports programming network. As part of this strategic
partnership, Mars Reel and UNINTERRUPTED will identify and develop
content-sharing opportunities and co-develop original long-form content
for platforms that target Mars Reels’ growing audience of millennial
sports fans.

“This partnership with UNINTERRUPTED allows us to extend our content
offering beyond highlights and clips and into broader storytelling
within the high school sports sector,” said Brandon Deyo, co-founder and
CEO, Mars Reel. “As we build a premium high-school and amateur-sports
network tailored specifically to the millennial fan base, we’re excited
about this partnership and this latest round of investment that will
help us take our content to the next level.”

“Working with a millennial-focused content creator like Mars Reel
is a perfect fit for UNINTERRUPTED as we continue to connect with
athletes on all levels and bring relevant content to the growing
millennial sports fan base,” said Maverick Carter, CEO of UNINTERRUPTED.
“They are creating sports content that reaches and resonates with young
content consumers and brings the product to the platforms they use most.
That’s important to us at UNINTERRUPTED and is something we want to do
more of as the digital media space and how people consume their sports
continues to change.”

About Mars Reel Media

Mars Reel Media is building a sports network for high school and amateur
sports. The company’s objective is to deliver programming that is molded
and specifically crafted for young millennials via the channels they
love. The company was founded on the thesis that young people
fundamentally consume sports differently from adults.

With an initial focus on high school sports, Mars Reel is already a
leading provider of premium coverage of the most exciting athletes and
teams in high school basketball. Mars Reel also boasts a roster of
well-known and respected investors and advisors across the sports,
media, entertainment, and technology sectors. The company was founded in
2010 and is headquartered in Los Angeles, CA. To connect with Mars Reel,
go to marsreel.co.

About UNINTERRUPTED

Founded by LeBron James and Maverick Carter, UNINTERRUPTED is a digital
media company totally dedicated to athletes, fans, and lovers of sport.
Producing a wide range of unique, creative, and captivating content,
UNINTERRUPTED empowers athletes to let the world see what they see,
develop their most creative ideas, and tell the stories most important
to them. As sports media and cultural influence continues to expand,
UNINTERRUPTED is committed to the voice of athletes and the audience
that wants to go deeper.

Contacts

MARS REEL:
Patricia Frith Marketing
Patricia Frith
Office:
818 876-0480
Cell: 310 490-2368
pfrmarketing@me.com
@pfmarketing
or
UNINTERRUPTED:
Heather
Smith
Publicist, UNINTERRUPTED
Tel: 916 397-7247
heather@uninterrupted.com