Jay G. Spenchian Joins U.S. Cellular Leadership Team as Senior Vice President of Marketing

CHICAGO–(BUSINESS WIRE)–United States Cellular Corporation (NYSE: USM) announced that Jay G.
Spenchian has joined the company as senior vice president of marketing,
effective today. Spenchian will lead the marketing organization and is
responsible for the development of strategic branding and communications
initiatives that drive customer growth and loyalty, while optimizing our
products, services and offerings to provide the world’s best customer

Spenchian comes to U.S. Cellular from Tempur Sealy International, where
he served as executive vice president and global chief marketing
officer. His extensive marketing leadership experience includes prior
positions at Olive Garden, Red Lobster, General Motors, The Pillsbury
Company, Sara Lee Corporation, H.J. Heinz Company and Pepsico.

“Jay has a proven track record of driving customer growth, identifying
consumer trends and marketing innovative products, and his expertise in
a variety of marketing initiatives make him a great fit for the
fast-paced wireless industry,” said Jay Ellison, executive vice
president and chief operating officer at U.S. Cellular. “As a key member
of our leadership team, he will help us successfully execute on our
business objectives by ensuring that we offer the latest products and
services that customers care about and that our brand messaging
resonates with consumers and businesses.”

Spenchian holds a bachelor’s degree in business administration and a
master’s degree in marketing management from Michigan State University
in East Lansing, Mich. He has three adult children, and he is relocating
from Lexington, Ky., to the Chicagoland area with his wife, Nancy.

About U.S. Cellular

U.S. Cellular is the fifth-largest full-service wireless carrier in the
United States, providing national network coverage and industry-leading
innovations designed to elevate the customer experience. The
Chicago-based carrier offers coverage where the other carriers don’t and
a wide range of communication services that enhance consumers’ lives,
increase the competitiveness of local businesses and improve the
efficiency of government operations. U.S. Cellular has the Highest
Wireless Network Quality Performance in the North Central Region,
according to the J.D. Power 2017 U.S. Wireless Network Quality
Performance Study, and 99 percent of customers have access to 4G LTE
speeds. To learn more about U.S. Cellular, visit one of its retail
stores or uscellular.com. To get the latest news, promos and videos,
connect with U.S. Cellular on Facebook.com/uscellular,
and YouTube.com/uscellularcorp.


U.S. Cellular
Kellie Szabo – Director, Media Relations