PPTV and WWE® to Launch WWE® Network in China

SHANGHAI & STAMFORD, Conn.–(BUSINESS WIRE)–WWE® (NYSE: WWE) and PPTV (a Suning Sports Media company)
today announced that WWE Network will be available in China for the
first time beginning on Friday, August 18, launching exclusively on PPTV
as a subscription video-on-demand service featuring all WWE live
pay-per-view events, including WrestleMania®
and the upcoming SummerSlam®.

PPTV customers can download the PPTV App and watch WWE Network content
via smart TVs, set-top boxes, mobile devices and tablets, as well as on www.wwe.cn,
www.PPTV.com
and www.Sports.PPTV.com.
Fans can sign up in time to watch one of WWE’s marquee events of the
year, SummerSlam®, live in Mandarin, on Monday,
August 21 at 7:00 AM Beijing time.

“When we began our exclusive partnership with WWE, we brought WWE’s
signature programming Raw® and SmackDown®
to PPTV and received a great response from WWE fans in China,”
said Godfrey Zeng, Executive Vice President of Suning Sports Media,
parent company of PPTV. “In April, we offered WrestleMania as a
pay-per-view event, and again, our fans responded enthusiastically. We
are now launching WWE Network on PPTV and presenting the entire lineup
of WWE pay-per-views and other premium content to continue to better
serve WWE fans in China.”

“PPTV is a tremendous partner and has been key in helping us engage with
WWE fans in China and further establishing our brand in this important
market,” said Michelle Wilson, WWE Chief Revenue & Marketing Officer.
“With this launch, WWE Network is now available in every market,
reaching more than 180 countries around the world, delivering all our
premium live events and an archive of action-packed, family-friendly
entertainment that has thrilled WWE audiences for years.”

WWE Network on PPTV will showcase WWE’s major live events and
ground-breaking original series, including NXT®
and 205 Live™; reality shows, such as Total Divas;
documentaries; and classic matches from WWE’s storied history. PPTV will
continue to expand WWE Network’s video-on-demand library, adding more
than 1,000 hours of content over the next 12 months.

In addition to offering WWE Network as a subscription service, PPTV will
also offer its customers premium live events such as WrestleMania®,
SummerSlam®, Royal Rumble®
and Survivor Series® as well as other WWE
Network Specials on a pay-per-view basis.

Last year, WWE announced an exclusive multi-year agreement with PPTV to
deliver its flagship shows, Raw and SmackDown, live in
Mandarin. In addition, WWE short-form content is available on PPTV’s
digital platforms, and PPTV leverages popular digital and social
platforms, including WeChat and Weibo, to share WWE content with fans
throughout China. This year, WrestleMania was made available in
China for the first time, via PPTV.

About WWE

WWE, a publicly traded company (NYSE: WWE), is an integrated media
organization and recognized leader in global entertainment. The company
consists of a portfolio of businesses that create and deliver original
content 52 weeks a year to a global audience. WWE is committed to family
friendly entertainment on its television programming, pay-per-view,
digital media and publishing platforms. WWE programming reaches more
than 650 million homes worldwide in 20 languages. WWE Network, the
first-ever 24/7 over-the-top premium network that includes all live
pay-per-views, scheduled programming and a massive video-on-demand
library, is currently available in more than 180 countries. The company
is headquartered in Stamford, Conn., with offices in New York, Los
Angeles, London, Mexico City, Mumbai, Shanghai, Singapore, Dubai, Munich
and Tokyo.

Additional information on WWE (NYSE: WWE) can be found at wwe.com and
corporate.wwe.com. For information on our global activities, go to http://www.wwe.com/worldwide/

About PPTV

PPTV Sports is a pioneer in providing sports content streaming service
in China. PPTV Sports is dedicated to creating a first-in-class
web-based sports platform that integrates content and service delivery
through all channels for all sports fans.

PPTV Sports is a wholly owned subsidiary of Suning group. With Suning’s
support and commitment, PPTV Sports has acquired exclusive rights to the
CSL, AFC, La Liga, EPL, WWE and UFC content, forming a sports content
matrix centered around soccer and supplemented by other IP, integrating
an entire value chain from broadcast, rights distribution, and
merchandise, to fan club membership operations. PPTV Sports now offers
our fans 24×7 sports content, covering live broadcast as well as on
demand and will continue to strive to deliver better interactive
experiences to our fans.

Trademarks: All WWE programming, talent names, images, likenesses,
slogans, wrestling moves, trademarks, logos and copyrights are the
exclusive property of WWE and its subsidiaries. All other trademarks,
logos and copyrights are the property of their respective owners.

Forward-Looking Statements: This press release contains forward-looking
statements pursuant to the safe harbor provisions of the Securities
Litigation Reform Act of 1995, which are subject to various risks and
uncertainties. These risks and uncertainties include, without
limitation, risks relating to: WWE Network; major distribution
agreements; our need to continue to develop creative and entertaining
programs and events; the possibility of a decline in the popularity of
our brand of sports entertainment; the continued importance of key
performers and the services of Vincent K. McMahon; possible adverse
changes in the regulatory atmosphere and related private sector
initiatives; the highly competitive, rapidly changing and increasingly
fragmented nature of the markets in which we operate and greater
financial resources or marketplace presence of many of our competitors;
uncertainties associated with international markets; our difficulty or
inability to promote and conduct our live events and/or other businesses
if we do not comply with applicable regulations; our dependence on our
intellectual property rights, our need to protect those rights, and the
risks of our infringement of others’ intellectual property rights; the
complexity of our rights agreements across distribution mechanisms and
geographical areas; potential substantial liability in the event of
accidents or injuries occurring during our physically demanding events
including, without limitation, claims relating to CTE; large public
events as well as travel to and from such events; our feature film
business; our expansion into new or complementary businesses and/or
strategic investments; our computer systems and online operations; a
possible decline in general economic conditions and disruption in
financial markets; our accounts receivable; our revolving credit
facility; litigation; our potential failure to meet market expectations
for our financial performance, which could adversely affect our stock;
Vincent K. McMahon exercises control over our affairs, and his interests
may conflict with the holders of our Class A common stock; a substantial
number of shares are eligible for sale by the McMahons and the sale, or
the perception of possible sales, of those shares could lower our stock
price; and the relatively small public “float” of our Class A common
stock. In addition, our dividend is dependent on a number of factors,
including, among other things, our liquidity and historical and
projected cash flow, strategic plan (including alternative uses of
capital), our financial results and condition, contractual and legal
restrictions on the payment of dividends (including under our revolving
credit facility), general economic and competitive conditions and such
other factors as our Board of Directors may consider relevant.
Forward-looking statements made by the Company speak only as of the date
made and are subject to change without any obligation on the part of the
Company to update or revise them. Undue reliance should not be placed on
these statements. For more information about risks and uncertainties
associated with the Company’s business, please refer to the
“Management’s Discussion and Analysis of Financial Condition and Results
of Operations” and “Risk Factors” sections of the Company’s SEC filings,
including, but not limited to, our annual report on Form 10-K and
quarterly reports on Form 10-Q.

Contacts

WWE
Media:
Chris Bellitti,
203-352-8759
[email protected]
or
Investors:
Michael
Weitz, 203-352-8642
[email protected]